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Rachel Pasqua

Chief Marketing Officer

Information Technology and Services

New York, NY

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Description

Marketing, Growth, and Brand Development Executive Accomplished, results-driven executive with a proven history of designing successful marketing, strategy, and product initiatives for agencies, brands, and startups. A builder of high performance, cross-functional teams that drive sales and accelerate the trajectory from early stage growth to profitable market leader. Skilled at distilling a

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Skills

Professional Credentials

No Credentials

Experience

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Chief Marketing Officer

mBolden

06/2019 - 11/2020

- CMO of a global networking organization devoted to advancing professional women in digital industries. Currently leading the launch o

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Partner

Men in Grey Suits

11/2018 - 11/2020

- Co-founder and strategy lead of a boutique branding firm offering strategy, design, and marketing services to PE/venture-backed compani

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VP, Marketing and Creative

Verve

04/2018 - 01/2020

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VP, Global Marketing

Verve was acquired by Media and Games Invest MGI in January 2020 and rebranded as Verve Group

05/2017 - 04/2018

the Verve brand identity selected to represent MGI's entire portfolio of 40 companies globally. - Managed a 24-person multidisciplinary

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Managing Partner

MEC Global GroupM

04/2016 - 05/2017

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Partner

GroupM media agency MEC

02/2014 - 04/2016

http://www.wavemakerglobal.com/- Designed innovation initiatives in collaboration with publishers and startups for clients such as AT&T,

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NorthPoint Solutions acquired by Ernst & Young

01/2014 - 12/2014

iCrossing, New York, NY

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Partner

Token

08/2012 - 01/2014

- Co-Founder and strategy lead for a boutique digital branding studio. Acquired by NorthPoint Solutions in

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Director, Strategy

VP, Strategy

04/2006 - 11/2010

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Senior Producer

VP, Strategy

10/2005 - 04/2006

- Founded and led the mobile practice at iCrossing, a global full-service digital agency. www iCrossing com - Delivered mobile solution

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Education

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Bachelor of Science - B.S.

Boston University

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